“Imagine a community where a riot of warm colors, feelings and sounds with sight would make one from the rural portions of the South feel at home, or a person from Harlem or State Street feel at ease. Then call it Rondo.” That’s how Roy Wilkens, who grew up in the Rondo community, and later rose to prominence as head of the NAACP described his beloved neighborhood in 1927. And while the name of the community has changed, the sites, sounds and temperament of it remain essentially the same. And that’s one reason why for 27 years – and counting – the Rondo Avenue Festival continues to celebrate its legacy.
Over the years, the Rondo Avenue Festival has attracted hundreds of thousands of visitors to its yearly venues. This year’s theme “The Rondo Healthy Lifestyles 365” aims to re-frame Rondo to support the mindset that has become prevalent, not only in the Obama administration, the current federal health care bill, but in each of our collective mindsets. As a result, festival participants can become part of the “Rondo Healthy Lifestyles 365” generation by participating in several new events – and also those events that are tried and true – during the weekend of July 15-17th.