August 28th, the 47th anniversary of the historic March on Washington, Glenn Beck, Fox News Channel talk show host and conservative/Tea Party Guru, mobilized thousands for a Rally at the Lincoln Memorial to "restore honor" to America. Beck proclaimed that the choice of the date and location was strictly coincidental, claiming he was unaware of the significance of the occasion. Having made the choice, however, Beck later proclaimed it was "providential" that he had selected such a momentous date in American history to stage his event. From the outset, the question looming over the Beck Rally was what he meant by "restoring honor" to the nation. Apparently many Tea Party activists saw the March as a vehicle to assert their themes of limited government, low taxes and free markets. Having been made aware of the significance of August 28th, time and time again Beck attempted to wrap himself and his cause in the mantle of Martin Luther King, suggesting that his Rally was consistent with the "dream" of justice and equality for all. The legacy of King was invoked as if he were an icon of the conservative movement, someone who embodied their vision and values. Hence, when Beck mounted the podium to address the adoring assembled masses, he declared that this multitude had gathered on "hallowed ground."