Flowers Communications Group (FCG), a leader in multicultural communications, appoints Ignacio H. Carrillo as Vice President. As the agency celebrates 20 years in business and five years of its FCG Latino practice, Carrillo continues to strengthen the firm’s Hispanic marketing communications efforts and expand its depth in the social media and creative sectors.
Carrillo, a seasoned communicator with years of experience in general market and multicultural markets, has previously held senior-level posts at the Experiencia Agency, Weber Shandwick/Axis, and The Jeffrey Group. “Ignacio is smart, energetic, and results driven. More importantly, he is passionate about the Hispanic consumer market and understands how to create programs that make the connection,” said FCG president, Rashada Whitehead. “His considerable experience and consumer-centric approach through social media, live engagement and non-traditional public relations are timely and relevant.