When is the right time to solicit a gift from a current donor? Do you send a letter once a year and hope for a gift? That's one strategy. Some nonprofits believe it is a good one. Their logic: "we don't want our donors to feel we're always asking for a gift" Here's our guidance: begin the solicitation process when you say "thank you."
Wednesday, 12 August 2015 15:52
Mel and Pearl Shaw
We noticed that people – including ourselves – talk about "worthy" causes. In many ways the phrase is a "seal of approval." Yet what's "worthy" to one person or group, isn't necessarily "worthy" to another. The phrase assumes shared values, but doesn't always make clear what those values are, or why the cause is worthy.
Saving receipts can mean valuable tax benefits when shopping for back to school
Wednesday, 05 August 2015 16:33
It's about time to start back to school shopping. This year, don't forget to save your school supply receipts. The Minnesota Department of Revenue is reminding parents that most school supplies could qualify for valuable K-12 tax benefits on their 2015 Minnesota return.
FUNdraising Good Times: Three more things you need to know before writing a proposal
Tuesday, 04 August 2015 04:32
Mel and Pearl Shaw
Last week's column focused on six basic things you should know before writing a proposal. With this column, we address three more nuanced things to consider.
Some nonprofits create a "boiler plate" proposal and send it out to as many foundations and corporations as possible, hoping to "get a hit." That is one strategy, and sometimes it is appropriate. Making small modifications to a standard proposal is efficient, particularly when seeking to secure sponsorships and smaller grants. In general, we suggest a more targeted approach.
Robert L. Johnson: The "Urban Movie Channel" interview
Tuesday, 04 August 2015 04:17
Robert L. "Bob" Johnson is the Founder and Chairman of The RLJ Companies, an innovative business network that owns or holds interests in businesses operating in hotel real estate, private equity, consumer financial services, asset management, automobile dealerships, sports and entertainment, and video lottery terminal (VLT) gaming.